The next generation of wearables will change the future of sports nutrition

Rethink how to fuel up for exercise

CGMs expose the weaknesses of fast-acting sugary sports nutrition products that can cause an athlete’s blood sugar to rise above the ideal range and then crash below them.

Athlete training for a marathon or triathlon usually consumes between 100 and 200 g of sugar during a training session lasting several hours, if the recommendations for the use of products from well-known sports nutrition companies are followed. The American Heart Association recommends no more than 24 grams of sugar per day for adult women and 36 grams of sugar per day for adult men.

“We always thought that energy needed sugar quickly, but that can actually disrupt your metabolism and your ability to burn fat,” says Dr. Cathy Yeckel, Researcher of human metabolism Yale University. “What you really want are small amounts of energy over time to keep blood sugar stable.”

“The bottom line is that traditional sports fuels are not the most effective way to improve performance and promote health,” says Dr. Jeff Volek, leading nutritionist and assistant professor of kinesiology Ohio State University. “A more optimal carbohydrate would result in slower release and use of carbohydrates for fuel while allowing increased breakdown and utilization of fat.”

CGMs show the relationship between blood sugar control and peak performance

There are many benefits to keeping blood sugar stable and avoiding excess glucose in the body:

  • Consistent energy throughout the day
  • Lasting resilience
  • Sharp focus and insight
  • Improved fat burning ability and better body composition
  • Better hunger control and less cravings
  • Low risk of metabolic diseases

“It doesn’t matter how old, athletic, or athletic it is – regulating your blood sugar is vital for any athletic or health-conscious person,” says Bob Seebohar, registered nutritionist and former sports dieter for the US Olympic team.

A breakthrough innovation in sports nutrition

UCAN Company sets itself apart from traditional sports nutrition products with an exceptional innovation in sports fueling with UCAN Edge, the first and only energy source designed to help maintain stable blood sugar levels.

SuperStarch®, the unique staple of UCAN products, was originally designed to provide energy to a child with a rare condition that prevents the body from producing its own blood sugar, resulting in frequent and dangerous episodes of hypoglycemia. Out of this need came a unique, slow-release complex carbohydrate that provides steady, long-lasting energy without causing spikes and drops in blood sugar.

“Despite creating a multi-billion dollar sports nutrition market, there was little innovation in formulation until SuperStarch.” says Dr. Volek. “SuperStarch represents a huge step forward and is rightly the most exciting development in sports nutrition of this century.”

Elite and recreational athletes have taken their performance to the next level with UCAN, including being the second fastest female marathon runner in US history Sara Hall, Olympic triathlete Katie Zaferes, CrossFit star Scott panchic, 4x Olympians Meb Keflezighi, best American pro triathlete Tim O’Donnell, Olympic water polo player Maggie Steffensand hundreds of professional and college teams.

“I love that UCAN can deliver fuel without increasing blood sugar and insulin,” he says Sara Hall. “As a major in human biology and someone who is always trying to optimize my diet for performance, I really appreciate how this product works on a cellular level.”

As performance changes are assessed, the understanding of performance enhancement through nutrition will also develop. UCAN is uniquely positioned as an innovator in sports nutrition with a patented, breakthrough ingredient that top athletes trust and scientifically proven to help maintain blood sugar levels.

About UCAN:

Based in the United States, UCAN is a company obsessed with the science of health and performance. UCAN enables athletes to gain confidence in their inherent abilities to exceed their performance by unlocking the full potential of their body through smart nutrition. UCAN products use SuperStarch®, a patented, slow-release complex carbohydrate that provides constant, long-lasting energy without triggering an insulin response. UCAN Energy Pouches, Powders, Energy Mix and Energy Bars were originally developed for a child with a rare metabolic disorder and are used by over 80 colleges, 40 pro teams, Olympic marathon runners, elite triathletes, cyclists, group fitness trainers, thought leaders in the fields Health and Health Trusted Performance, Boxers, and Recreational Athletes for Basic Nutrition to Unlock Performance. Learn more at and get the latest news from the UCAN world by following @GenUCAN on Facebook, Instagram and Twitter. UCAN nutritional products are currently available in powder, premix, energy mix and bar formats in various flavors in over 350 specialty stores, bike and tri stores across the country, as well as lifetime gyms, and can be purchased online at ucan .co or Amazon .

CONTACT: Varun Sriram3392230859, [email protected]


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