My CIIE Story • Prominent Platform: Expo takes Omron to new heights

A crowd of people visit Omron”s booth during the CIIE. [Photo/CIIE Bureau]

Editor’s note: The fifth China International Import Expo will open in less than a month. The “My CIIE Story” activity, which was launched on June 1, has drawn a great deal of attention and many people have shared their experiences related to the expo. A series of works themed on “grand strategy” and “big market” were published in July and August. In September and October, more stories with the themes of “prominent platform” and “great opportunity” will be released.

Omron has been taking part in the CIIE since its inaugural edition in 2018 and has showcased to China and the world a wide range of innovative technologies and products.

Digital and intelligent transition has in recent years become a powerful trend in the manufacturing industry. Omron has been dedicated to working with our Chinese partners to promote the innovative applications in the field of automation. The fruits of these efforts, including the robot table tennis tutor Forpheus and the cell line control system (CLCS), were displayed at the CIIE.

Xu Jian (left), president and CEO of Omron China, and Li Xiaoxia, a Chinese table tennis player, pose for a photo in front of Forpheus. [Photo/CIIE Bureau]

The import expo has created massive cooperation opportunities for Omron. In 2019, we launched the Metabolic Management Center (MMC) Health Convenience Store project in China. By cooperating with pharmacies, the health convenience stores can offer efficient and professional chronic disease management services.

During the fourth expo, many drug store chains came to experience our MMC Health Convenience Store despite the ongoing COVID-19 pandemic and showed great interest in cooperation. They were optimistic that our project can help with the digital transition of traditional pharmacies and the upgrading of the industry.

Presently, about 100 pharmacies across China have joined the initiative to build health convenience stores. As there is still much room for growth in the Chinese healthcare market, Omron will continue to attend the CIIE, increase investments in China, as well as work with more local companies.

The CIIE has also united industry leaders to study development trends and stimulate sustainable growth by forming an industrial digital transformation special committee in 2020. Omron is the president of the committee this year and will cooperate with other members to organize forums and select best practices for innovative digital solutions.

Global companies, including Omron, have learned more about China and gained a stronger foothold in the country through the CIIE. We are hoping to make the best of the CIIE to further support China’s digital and green development, intelligent manufacturing, and elderly care system.

The author is the president and chief executive officer of Omron China. She started to work for Omron in 1995.

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